MG206: Business Strategy in International and Emerging Markets

How do firms based in wealthy economies successfully interact with partners or competitors in low-income countries? How do companies in emerging markets penetrate in high-income markets? Does the institutional environment in emerging economies affect the optimal strategies of global firms?

This course is an introduction to strategic management of global firms and aims to answer some of the important questions in international trade and sourcing, sustainable practices, strategic management and performance differences of firms. You will study the patterns of business globalisation and analyse the successful strategies of firms facing the challenges imposed by the international integration of markets and production processes.

Reflecting the increasing role played by emerging economies in international markets, you will engage in important topics such as the changing structure of industries, and the response of companies in both advanced and emerging markets. The course also explores increasing international competition and opportunities opened by international integration in terms of markets and efficiency gains.

These critical issues will be approached by integrating conceptual, empirical and case methods. By working in teams, making presentations and participating actively in class discussions, you will develop your ability to analyse and demonstrate how a global firm can enter and thrive in emerging economies.

Prerequisites: A university level introductory course in economics (to the equivalent of EC102 or EC101) or management (to the equivalent of MG106).  

Level: 200 level. Read more information on levels in our FAQs

Fees: Please see Fees and payments

Lectures: 36 hours

Classes: 18 hours

Assessment: One written examination and project work

Typical credit: 3-4 credits (US) 7.5 ECTS points (EU)

Please note: Assessment is optional but may be required for credit by your home institution. Your home institution will be able to advise how you can meet their credit requirements. For more information on exams and credit, read Teaching and assessment

This course is suitable if you want an in-depth understanding of how global firms can enter emerging markets and analyse the challenges and opportunities of doing so. It is not a technical course and does not require knowledge of coding or complex technologies. You are encouraged to be creative, using your background knowledge and experiences as well as the techniques and material discussed in class.

This course is especially useful if you are targeting a role in consulting, business management, NGOs, the corporate sector or if you would like to start your own business.

Students preparing for postgraduate study in Economics, Management, Strategy or International Relations will also find the course content to be of value.

• Understand how firms based in wealthy economies successfully interact with partners or competitors in low-income countries

• Grasp how companies in emerging markets penetrate high-income markets

• Predict how the institutional environment in emerging economies affects the optimal strategies of global firms

The design of this course is guided by LSE faculty, as well as industry experts, who will share their experience and in-depth knowledge with you throughout the course.