The Art of Storytelling in Authoritarian Regimes: Crafting Mainstream Consensus on Chinese Social Media
Monday 3rd March 2025, 12.30PM – 2.00PM GMT, OLD 2.21 (2nd floor, Old Building, LSE)
This paper introduces the theoretical framework of “event-based narratives” to analyse pro-regime messages by opinion leaders with the case of Chinese social media. We randomly sampled verified Weibo users and collected approximately three million posts from government, media, and celebrity users between January and May 2022. Using the subject-verb-object extraction, we reverse-engineer these messages to uncover the stories of “who does what to whom” and infer underlying strategies and beliefs. Our findings show that domestic events emphasize benevolent leadership, while international events highlight national unity. In state-led events, positive narratives are coordinated, while unexpected events see scapegoating and blame-shifting strategies. Furthermore, we trace the spread of specific narratives over time by comparing the timestamps of their dissemination by different opinion leaders online. We offer new insights into consensus-building and its role in propaganda and political campaigns within and beyond authoritarian regimes.
Speaker: Dr. Yan Wang (Assistant Professor of Social Statistics at The University of Manchester)
Chair: Professor Bingchun Meng (Director of the LSE-Fudan Global Policy Hub).
This seminar is open to LSE staff and students only.
Hosted by the LSE-Fudan Global Public Policy Hub and the LSE School of Social Policy
Register here for in-person