Our Behavioural Science and the Wider World seminar series have seen speakers from around the world discuss issues at the heart of the application of behavioural science in public and private settings.
One addition to the seminars has been the creation of behavioural science and wider world projects. Each year, groups of students work with faculty and researchers on cutting-edge topics that are converted into white papers and similar.
About the FORGOOD framework
FORGOOD is an ethics framework that synthesizes the debate on the ethics of nudging in a memorable mnemonic. It suggests that nudgers should consider seven core ethical dimensions: Fairness, Openness, Respect, Goals, Opinions, Options and Delegation.
The framework is designed to capture the key considerations in the philosophical debate about nudging human behaviour, while also being accessible for use in a range of public policy settings, as well as training.
Developing the FORGOOD ethics framework for corporate settings
An idea that emerged from our wider world student projects is the development of the FORGOOD ethics framework for corporate settings, driven by Bishin Ho and Annabel Gillard, and building on the widely used framework developed by Liam Delaney and Leonhard Lades. A further development of this project was selected by LSE Innovation for seed funding to develop a formal initiative in this area.
We are now moving into the next phase of this project, where we are soliciting interest from partners to work with us to develop this framework further in corporate settings. We aim to build a cohort of approximately 10-12 organisations in the development of tools to improve the ethical application of behavioural science in corporate environments.
Please refer to this slidedeck for more information including likely material and subscription costs.
Who we are
Professor Liam Delaney
Liam heads the Department of Psychological and Behavioural Science at LSE and was formerly Deputy Director of the UCD Geary Institute. Liam is a Board member and head of code of conduct at GAABS as well as an academic lead at the UN Peritia trust project.
Annabel Gillard
Annabel spent over 20 years building institutional asset management businesses. She has an MA in Philosophy and AI, an MSc in Behavioural Science from LSE and a CFA charter. She is on the advisory council of the Institute of Business Ethics and Blueprint for a better business, and co-founded CFA UK's ethics committee.
Bishin Ho
Bishin is a graduate of LSE’s MSc in Behavioural Science. She has more than 15 years of experience as a strategic finance leader where her interest lies in helping businesses with purpose make better commercial decisions. Bishin started her career at Deloitte in Sydney where she qualified as a Chartered Accountant.
Learn more about FORGOOD
Contacts
Please contact Liam, Annabel or Bishin if you are interested in working with us to apply FORGOOD in your organisation.