PhD Topic: “Expectation” or “Exception”: Examining the effect of norms on moral self-image and behavioural spillovers

PhD Supervisors: Professor Paul Dolan and Dr Dario Krpan

Fatima Koaik is a PhD student at the LSE- PBS department. Her research interest focuses on the effect of social norms on moral self-image, particularly in the domain of collective action problems and social dilemmas. How (not) conforming to different types of social norms influence moral self-image and what are the effect on different behavioural spillovers?

Besides her research interest, Fatima has experience applying behavioural insights and design policy experimentations. She led the design and implementation of the first RCTs and behavioural experiments in the MENA region. She co-founded, Nudge Lebanon, the first NGO in the Middle East to apply behavioural insights.

With more than 10 years of experience in international development (UNDP, IMF). She has been working for the last 6 years at UNDP, managing the implementation of national project in Kuwait to support the establishment of a national public policy center and a dedicated behavioural insights unit. Before that, she worked for 4 years at the IMF-Middle East Center for Economics and Finance.

She holds a MSc in Behavioural Science from LSE, and Bachelor’s in Business Administration from the American University of Beirut (AUB).